Welcome to The Locals Loft, a creative incubator space inside The Mint Sweater Boutique, designed for small businesses, creatives, and entrepreneurs. The Locals Loft is your chance to explore a physical space, expand your business, spark collaborations, connect with customers face-to-face, find and build a sense of community, and test the waters to experience a physical space firsthand.
✔ Flexible & Affordable Rentals – Book half or full days, full weekends, or back to back weekends to fit your needs.
✔ Prime Location – Located inside The Mint Sweater Boutique in Newport News, VA, giving your business great visibility.
✔ Built-In Community – Connect with local shoppers, fellow entrepreneurs, and artists.
✔ Turnkey Setup – A beautifully designed space, ready for your pop-up, showcase, or event.
🎨 Artists & Makers Showcasing Their Work
🛍️ Small Business Pop-Up Shops
🎉 Dreamers with Ideas looking to test the waters.
🎨 Artists & Makers Showcasing Their Work
🛍️ Small Business Pop-Up Shops
🎉 Dreamers with Ideas looking to test the waters.
1. Pick your package
2. Fill out an Application
3. Select Your Dates
4. Plan Your Space & Marketing – Bring your products, materials, or ideas. We provide the space!
5. Set Up- You'll have a day before your first day to come in and set up.
6. Launch & Connect – Host your pop-up and engage with the local community.
📅 Half-Day (4 Hours): $25 | Full-Day (8 Hours): $50
For businesses looking for a simple, no-frills way to showcase their products or services. *Saturdays only.
Access to The Launch Loft (Half-Day or Full-Day)
Utilities Included
Easy Load-In Access for Set-Up & Breakdown
1 Instagram & Facebook Story Feature
(Full-Day Only: Includes 1 Instagram & Facebook Post)
📅 Weekender (Friday, Saturday, Sunday) – $200
For businesses wanting extra visibility and support for a longer, more successful pop-up.
All Launch Pad (Starter) Features
Exclusive Feature Post on Instagram & Facebook (Custom Graphic & Caption)
Listing on The Mint Sweater Boutique
Website as a Featured Pop-Up
Free Set-Up Day on Thursday Included
Exclusive Facebook Event Page Created for Your Business
1 Daily Instagram & Facebook Story Feature
📅 Double Weekend (Friday, Saturday & Sunday) – $400
(Includes a Full Day for Set-Up and Breakdown)
For brands looking for long-term exposure with additional time to set up and break down.
Full Weekend Access to The Launch Loft (Friday, Saturday & Sunday for Two Back-to-Back Weekends)
Thursday Set-Up Day Included, Wednesday Breakdown Day Included
All Propel (Growth) Package Features
30-Minute 1:1 Business Consulting Session with Marnie (Owner of The Mint Sweater)
2 Instagram & Facebook Posts
10 Video Clips to Be Used for Stories and Reels
📅 Half-Day (4 Hours): $25
Full-Day (8 Hours): $50
For businesses looking for a simple, no-frills way to showcase their products or services. *Saturdays only.
Access to The Launch Loft (Half-Day or Full-Day)
Utilities Included
Easy Load-In Access for Set-Up & Breakdown
1 Instagram & Facebook Story Feature
(Full-Day Only: Includes 1 Instagram & Facebook Post)
📅 Weekender (Friday, Saturday, Sunday) – $200
For businesses wanting extra visibility and support for a longer, more successful pop-up.
All Launch Pad (Starter) Features
Exclusive Feature Post on Instagram & Facebook (Custom Graphic & Caption)
Listing on The Mint Sweater Boutique
Website as a Featured Pop-Up
Free Set-Up Day on Thursday Included
Exclusive Facebook Event Page Created for Your Business
1 Daily Instagram & Facebook Story Feature
📅 Double Weekend (Friday, Saturday & Sunday) – $400
(Includes a Full Day for Set-Up and Breakdown)
For brands looking for long-term exposure with additional time to set up and break down.
Full Weekend Access to The Launch Loft (Friday, Saturday & Sunday for Two Back-to-Back Weekends)
Thursday Set-Up Day Included, Wednesday Breakdown Day Included
All Propel (Growth) Package Features
30-Minute 1:1 Business Consulting Session with Marnie (Owner of The Mint Sweater)
2 Instagram & Facebook Posts
10 Video Clips to Be Used for Stories and Reels
Add-Ons Available:
Marketing Boost Package (+$40) – Custom Instagram & Facebook Post with Professional Graphics + 3-5 Instagram Stories on The Mint Sweater Socials.
1:1 Business Consulting (+$50/hr) – One-on-One Time with Marnie to Consult and Ask Questions About Your Business & Set-Up.
1:1 Business Coaching (+$65/hr) – Dive into a Specific Topic with Marnie: Branding, Marketing, Sales, Social Media, or Merchandising.
Add-Ons Available:
Marketing Boost Package (+$40) – Custom Instagram & Facebook Post with Professional Graphics + 3-5 Instagram Stories on The Mint Sweater Socials.
1:1 Business Consulting (+$50/hr) – One-on-One Time with Marnie to Consult and Ask Questions About Your Business & Set-Up.
1:1 Business Coaching (+$65/hr) – Dive into a Specific Topic with Marnie: Branding, Marketing, Sales, Social Media, or Merchandising.
The Locals Loft at The Mint Sweater Boutique is the perfect space to test the waters, gain experience, grow your brand/craft/idea, collaborate and connect, and get in front of customers.
Whether you're an entrepreneur, artist, or small business owner, we’ve designed this incubator space with you in mind.
Calendar Dates are limited, so apply today and start making your mark!
Don’t miss out on the opportunity to work in an inspiring environment with resources to help you thrive.
We can’t wait to see what you’ll create!